Heroes of Mavia, a mobile strategy game, has launched its MAVIA token and conducted an airdrop to 100,000 players and holders of Ethereum NFT land plots. The MAVIA token has seen a 36% spike in value, reaching a current price of nearly $3.10, with a trading volume of about $95 million and a market cap of over $92 million. Skrice Studios, the developer of Heroes of Mavia, has sold NFT land plots integrated into the game and has reached over a million downloads since its release.